The Aviary at Middleton Market is a premier retail destination within a $100 million mixed-use development, offering retailers a unique opportunity to establish their business in a high-visibility, high-traffic location. Anchored by the bustling Middleton Market Food Hall, which features a bar, arcade, and popular dining options, The Aviary benefits from steady foot traffic and a built-in customer base from the 263 on-site luxury apartments.
Retailers can take advantage of construction allowances of up to $115/SF, allowing for a customized build-out to fit their needs. The property features 241 car parking spaces and 50 bicycle spaces, ensuring easy accessibility for customers and employees. With a Moody’s commercial location score (CLS) of 850, The Aviary ranks among the best retail sites in the Greater Madison Area, offering strong visibility and prime positioning within a thriving market.
Middleton residents have significant spending power, with an average household income of $147,048 within a 1-mile radius — far exceeding Downtown Madison and East Side demographics. Residents also spend 2.54 times more on retail than their Downtown Madison counterparts. Additionally, The Aviary is surrounded by top-performing national and regional retailers, including Costco, Culver’s, Kwik Trip, Barre3, and Sherwin-Williams, driving even more traffic to the area.
Available suites range from 1,400 to 6,902 square feet, with flexible lease terms designed to support long-term tenant success. With a prime location, affluent demographics, and top-tier amenities, The Aviary at Middleton Market presents an unmatched opportunity for retailers looking to thrive in a dynamic, growing market.
