2010 Pennsylvania Ave
Madison, WI 53704 East Madison

CBRE, as sole advisor to the owner of record, is pleased to present the HOOPER CORPORATION’s Pennsylvania Avenue campus, a high-profile development site situated along Pennsylvania Avenue on the near-east side of Madison, Wisconsin. The property is in a Qualified Opportunity Zone (QOZ) and a Qualified Census Tract (QCT), providing ample financial incentives for development. The Pennsylvania Avenue campus is part of the Sherman neighborhood, an area just east of downtown Madison which is poised for growth on the heels of the recently adopted Oscar Mayer Special Area Plan. The site is highlighted as an opportunity for Community Mixed-Use development.
The Pennsylvania Avenue Campus is 8.36 contiguous acres. The site is prime for redevelopment in a choice location - close to transportation corridors, downtown, the future City of Madison’s Public Market, and the planned infill development of the former Oscar Mayer headquarters. Buyers will be able to explore numerous development options for this prominent site that will solidify its standing as an attractive residential and employment destination for the long-term. 
The South end of the Pennsylvania Avenue location is 0.2 miles from the future home of the Madison Public Market – a new and exciting public/private partnership development. Located within 2 miles from capitol square and 3.2 miles from Dane County Regional Airport, the Pennsylvania Avenue site is extremely accessible for vehicle traffic via Hwy 30 (1.2 miles) or 151 (.4 miles). Bus Rapid Transit (BRT) will eventually become more important to the site as it is located on a future phase of the BRT route.