**Frio Country Resort | Concan, Texas | 32± Acres on the Frio River**
The property includes 44 cabins and vacation rental units set along the river, each part of a mature, well-branded short-term rental operation with an established booking platform, repeat guest base, and recognizable identity in the Hill Country River Region. Signature annual gatherings — Women on the Frio, Fall on the Frio, and Freedom Fest — have built a loyal, multi-generational following that returns year after year, a rare intangible asset that comes with the business itself.
The setting is what makes this property exceptional: direct, deeded access to the clear, spring-fed waters of the Frio River, framed by cypress trees and the rolling terrain of the Texas Hill Country. Guests tube, swim, and float steps from their cabins, while the surrounding region offers golf, the legendary Frio Bat Flights, and easy access to Garner State Park and Lost Maples State Natural Area. Seven area restaurants, a coffee and wine bar, and a live-entertainment venue round out a location with genuine year-round draw — not just a summer destination.
For a buyer, the possibilities extend well beyond continuing resort operations as-is. The existing footprint and cash flow support a boutique hospitality rebrand or luxury upgrade of the cabin portfolio; the acreage and river frontage offer room to expand with additional cabins, glamping, or RV sites to capture more of the region's booming Hill Country tourism demand; the property's scale and river setting make it a natural fit as a wedding and event destination or corporate retreat; and for a private buyer, the same acreage and seclusion could anchor a family compound or legacy retreat, with the option to retain some or all of the existing rental income. Few properties on the Frio combine established revenue, river frontage of this caliber, and this degree of optionality in a single offering.
Property Website: friocountry.com (for visual reference only — confirm current listing status with Adrian Alvarado before contacting the property directly)