1885 17th NE st
Paris, TX 75460

PRIVATE OFFERING MEMORANDUM
Outdoor Equipment Investment Opportunity

EXECUTIVE SUMMARY
Premier dealership specializing in high-quality outdoor power equipment, serving a well-established customer base across Northeast Texas and Southeast Oklahoma. With a proven track record of revenue growth and profitability, an extensive inventory of industry-leading brands, and a strong regional market presence, this business presents an outstanding investment opportunity for a strategic buyer or investor.

Key Investment Highlights:

Established Market Reputation – Recognized as a trusted name in outdoor power equipment, with a loyal customer base and high repeat business.
Prime Location & Market Penetration – Dominates the Northeast Texas and Southeast Oklahoma markets, catering to farmers, ranchers, landscapers, municipalities, and homeowners.
Diverse Product Portfolio – Offers top brands of tractors, zero-turn mowers, UTVs, trailers, and outdoor power equipment, as well as parts and service.
Strong Financial Performance – $7M+ in annual sales, with steady revenue growth and diverse income streams from equipment sales, financing, service, and parts.
Turnkey Business Opportunity – Fully operational with an experienced team, established vendor relationships, and a well-stocked inventory.

BUSINESS OVERVIEW
Company Background
Founded in 2020, the Dealership has grown into a leading dealership for agricultural and outdoor power equipment, known for high-quality products, excellent customer service, and strong community engagement. The business operates with a dedicated staff of professionals, ensuring efficient operations and customer satisfaction.
Market Presence

Strategic Geographic Reach – Serving customers in Northeast Texas and Southeast Oklahoma, a strong agricultural and rural residential market.
Diverse Customer Base – 3,000+ active customers, including commercial clients (30%) and individual landowners.
High Customer Satisfaction & Loyalty – A 4.9-star Google rating and 5.0-star Facebook rating, with strong word-of-mouth referrals.
Products & Services
The Dealership offers a comprehensive selection of new and used outdoor power equipment, trailers, and implements.

Product Offerings:
Tractors & Implements – Compact to heavy-duty models from leading brands.
Zero-Turn Mowers & Lawn Equipment – High-performance residential and commercial models.
Utility Vehicles & Trailers – UTVs, ATVs, and livestock trailers.
Skid Steers – Essential for professional and residential use.

Services:
In-House & Field Repair Services – Expert maintenance and repair for all major brands.
Outdoor Equipment Parts Sales – Stocked inventory for quick part replacements.
Equipment Financing Solutions – Flexible purchasing options for customers.
Trade-In & Buy-Back Programs – Encouraging customer loyalty and repeat sales.

FINANCIAL PERFORMANCE
The Dealership has demonstrated consistent revenue growth and strong profitability, making it a stable and attractive business.
Financial Highlights:
Annual Sales Growth:

2022:  19% Growth Increase
2023:    8% Growth Increase
2024:  15% Growth Increase
Diversified Revenue Streams: Equipment sales, financing, service, and parts.
Competitive Profit Margins: Gross profit consistently around 18%-20%.
EBITDA: $1MM+ in 2024, demonstrating strong operating efficiency.
Detailed financial statements and operational performance data are available upon request for qualified buyers.

ASSETS & INVENTORY
The business operates with a well-stocked inventory of in-demand tractors, trailers, implements, and outdoor power equipment. The Owned Equipment List includes high-value machinery, ensuring a turnkey transition for a new owner.
Modern, well-maintained 17,000 sq. ft. facility on 6 acres with ample showroom and storage space.
Strategic inventory levels to meet regional demand and ensure quick sales.
Vendor relationships secured for long-term supply and exclusive dealership rights.

GROWTH OPPORTUNITIES
The Dealership is well-positioned for continued expansion. Key opportunities include:
E-Commerce & Digital Sales Expansion – Growing online sales platform to attract regional and national buyers.
Enhanced Digital Marketing & Branding – Increased use of social media, SEO, and targeted advertising to drive traffic.
Expanded Financing & Leasing Options – Offering flexible purchase plans to reach a wider customer base.
Broaden Product Offerings – Adding complementary product lines to capture new market segments.
Additional Locations & Territory Expansion – Expanding into adjacent counties for increased sales potential.

TERMS OF OFFERING
This is a private and confidential offering. The sale includes:
All Business Assets – Equipment, inventory, real estate, and intellectual property.
Established Customer Base & Goodwill – Valuable brand reputation and loyal client relationships.
Operations & Employee Transition Support – Owner willing to assist in smooth transition.

Pricing & Deal Structure:
Specific price, financing options, and seller support will be discussed with qualified buyers upon signing a Non-Disclosure Agreement (NDA).

CONFIDENTIALITY & NEXT STEPS
This memorandum is for informational purposes only. Interested parties must sign a Non-Disclosure Agreement (NDA) before receiving further financial details.

Contact Information
For additional details and to request a comprehensive financial package, please contact:

J.W. Ross Broker/Owner 
903-491-1719
jw.ross@altaterrarealty.com

Jay Cain Agent
903-219-2439
jay@altaterrarealty.com

This memorandum presents a rare opportunity to acquire a profitable, well-established outdoor power equipment business with strong regional market share and significant growth potential. Serious inquiries only.
All information is confidential and subject to verification.