120 & 150 Florence St
Marietta, GA 30060 North Marietta

This 2.47± acre development opportunity at 100, 120, and 150 Florence Street presents one of Marietta’s most strategically located land offerings, positioned within steps of Wellstar Kennestone Regional Hospital, the city’s largest employer and an anchor institution for Cobb County. With a fully prepared development pad, existing parking, stormwater detention, and all utilities already in place, the site offers an accelerated path to construction for groups seeking to deliver medical, senior housing, multifamily, hotel, office, or specialized healthcare projects. Prior ownership’s demolition and site work significantly reduce upfront cost and timeline, creating a rare plug-and-play environment in an infill medical district.
The immediate surroundings include outpatient medical facilities, professional offices, residential neighborhoods, and an extensive mix of dining and retail amenities that support the area’s dense daytime population. Marietta’s strong demographics, high household incomes, and its position within the Atlanta MSA reinforce long-term demand for healthcare services, lodging, housing, and medical office uses. The property benefits from excellent connectivity via I-75, US-41/Cobb Parkway, Roswell Road, and Highway 5, offering direct access to Atlanta and surrounding submarkets.
As one of the nearest privately marketed sites to the Kennestone campus, the property sits within one of the region’s highest employment concentrations. Wellstar Kennestone alone employs over 5,000 people, and the surrounding medical ecosystem supports thousands more across clinics, specialty practices, and allied health services. This creates built-in demand drivers for a diverse range of development concepts, from patient-serving hospitality to workforce-oriented housing. With two future land use designations encouraging community service, institutional, and activity-center programming, the site aligns with Marietta’s long-term growth objectives. This offering represents an uncommon chance to control a premium healthcare-oriented development site in the heart of one of North Metro Atlanta’s strongest submarkets.